Angry Birds x 
Bata

Dream Theatre's partnership between Bata India and Angry Birds created a successful licensing program that broadened Angry Birds' reach while strengthening Bata as a trendy footwear retailer. The collection featured school and casual shoes, along with accessories, all inspired by iconic characters like Red and Blue, Black, and Boomerang.. Leveraging Bata's retail network and online presence, the campaign engaged fans through strong marketing efforts. The collection received an outstanding response, appealing to children and teenagers across India.

​

Impact: Significant increase in brand visibility and sales for both Bata India and Angry Birds.