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Dream Theatre liaises launch of Candy Crush jewellery, Esha Gupta, Roshan Abbas, Kubbra Sait attend
Esha Gupta, Sayani Gupta, Sapna Pabbi, Kritika Kamra, Additi Gupta, Shaheen Abbas, Roshan Abbas, Kubra Sait attended the Candy Crush...
Nov 29, 20172 min read


Fatak Patak addressing the dearth of integrated toyline for kids
An ardent admirer of GI Joe and He Man as a child, Suhas Sundar, CEO of Indo-Japanese IP company Nihodo Media is the brains behind the...
Nov 5, 20174 min read


Red Bird Premier League Live Meet And Greet
Premier League Live was hosted in Bengaluru Karnataka on 21st and 22nd of October, 2017 at KTPO Whitefield. Thousands of people queued up...
Oct 29, 20171 min read


New kids franchise ‘Fatak Patak’ launches in India with animated TV series, merchandise
MUMBAI: In line with global kids franchises like Pokemon, which uses toys as integral part of the story telling, India now has its very...
Sep 25, 20172 min read


Spotlight – FIFA Under 17 World Cup India
The excitement is palpable and football fever is in the air, what with the Football Under -17 World cup India being barely 2 weeks away....
Sep 22, 20173 min read


Angry Birds: From the Smallest of Screens to the Biggest
As proud and passionate representatives of the brand in India and South Asia, we never stop being amazed by the journey that the Angry...
Sep 9, 20173 min read


“Making it rain” Key Note at India Licensing Expo by Jiggy George Founder & CEO Dream Theatre Pvt. Ltd. & Country MD, Licensing International (LIMA)
Jiggy delivered the opening keynote at the inaugural Licensing Expo by License India in Mumbai on 5th Sept. 2017. Jiggy spoke from his...
Sep 5, 20171 min read


Licensing is the way for strategic expansion: ChuChu TV
ChuChu TV, Asia-Pacific’s most watched YouTube channel for toddlers from India, has launched the global Consumer Products business for...
Sep 4, 20173 min read
Sports Trends in India
This week’s ET Brand Equity mapped the rising influence of Sports in India, the emergence of domestic leagues across Kabbadi, Hockey,...
Sep 2, 20173 min read


Media and entertainment veterans Anirban Das Blah and Jiggy George join hands to establish Mojostar
Joint venture to create multimillion-dollar retail brands in fashion, fitness, and personal care in India Mumbai, August 28, 2017: In a...
Aug 28, 20174 min read


KWAN, Dream Theatre to partner with celebrities to co-create brands
MUMBAI: In what could potentially be the big daddy of the retail and entertainment business market in India, celebrity management firm...
Aug 24, 20172 min read


Licensing Trends to watch out for in India
While the global licensing business is pegged at US$ 251.7 billion and India is one of the 3 emerging markets to watch along with Central...
Aug 19, 20173 min read
Licensing and Merchandising at Dream Theatre
A lot of you may be confused if we say that we at Dream Theatre are in the business of licensing and merchandising. What if we ask you-...
Aug 11, 20173 min read


Business of Sports in India
Our COO Jibi George is a HUGE sports enthusiast . So, when we wanted to feature an article about the business of sports licensing, he...
Aug 4, 20175 min read


To Beard or not to beard
This started as a casual conversation over lunchtime yesterday and has extended far beyond. Yamini our resident quizzer asked Paavan our...
Jul 28, 20172 min read


Shopping for Kid’s Birthday Parties – Yamini Kalyan
Kid’s birthday parties are no more about homemade sandwiches, cake, wafers, samosas or puffs with simple decoration around the...
Jul 14, 20172 min read
All new range of Real Madrid merchandise in stores!
If you’re a Real Madrid C.F. fan (who isn’t?) you can now take the UEFA Champions League Champions around with you wherever you go –...
Jul 12, 20171 min read


Candy Crush coming soon to a TV screen near you!
Contestants can win up to $100,000 on the mobile game adaptation hosted by Mario Lopez A game show adaptation of Candy Crush , the smash...
Jun 30, 20171 min read


Our tribute to the #SMILEY in ALL of us!
we ALL need to SMILE more often. But the news & events surrounding us whether on TV or in the newspaper are so gory and negative, it’s...
Jun 29, 20176 min read


Smiley rolls out Zara Kids apparel campaign
Smiley has teamed up with retailer Zara for the launch of a new children’s collection. Having previously worked together on successful...
Jun 28, 20171 min read
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