REAL MADRID FC PARTNERS WITH DREAM THEATRE AND LEGENDS FOR LICENSING AND MERCHANDISING IN INDIA

Jul 8

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Dream Theatre, a leading licensing business developer is proud to announce a new relationship with Legends as an official business developing partner of Real Madrid CF in India. The partnership was facilitated by global premium experiences company Legends, who manages the club’s global licensing program with a focus on ensuring Real Madrid fans around the world can find their favorite official club products.

With Real Madrid’s iconic legacy and its soaring global popularity, this collaboration seeks to enhance the Club’s presence in the region while providing fans with access to authentic, high-quality, licensed merchandise.

"We are thrilled to partner with Legends and bring the iconic Real Madrid CF closer to its Indian fans," said Jiggy George, Founder and CEO of Dream Theatre. "This partnership marks a significant milestone in our efforts to cater to the growing demand for premium sports merchandise in India."

Victoria Alba, licensing manager at Legends adds “Legends is excited to collaborate with Dream Theatre to bring Real Madrid’s licensing program to new heights in India.”

About Legends

Legends is a global premium experiences company that works with some of the most iconic and innovative brands in sports and entertainment to deliver exceptional experiences for fans worldwide. The company offers partners a 360-degree data and analytics-fueled service solution platform to drive revenue, heighten their brand, and execute their vision. Founded in 2008, Legends works with marquee clients across professional sports, collegiate, attractions, entertainment, conventions, and leisure. Legends is the industry leader in designing, planning, and realizing exceptional experiences in sports and entertainment. Follow Legends on LinkedIn, Instagram, and X.